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LAVAN

​​logo design and branding

 

Branding for new brand of wine. Part of my M.A. thesis where I present a full process from logo to interior design of a concept shop through all the branding steps.

Concept shop which designed especially for the new brand and expressed and emphasize the fundamentals and principles of the corporate identity of the wine.

Origami as a main source of inspiration. with elegance and complexity that reflect the essence of wine.

Designed by Robert Lang and folded from one square of Unryu paper 40×40 

In addition to the all geometry of the space, the walls which divide the space between the different functions of the shop, information and purchase. Are playing a big rule and each  present in geometry, texture or materiality quality that directly arrived from origami.

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With different approaches, light & shadow, integration between materials, embossed and print.  

Display solutions of the new brand in other wine shops in the market 

all the furnitures designed first with folding paper in order to understand the geometry of the fold and to stay authentic and true to the forms of origami.

/////  TAL I. LEVY MULTIDISCIPLINARY DESIGNER   ///   +380 7723321   ///   TILEVY@GMAIL.COM  ///  FLOR

///////// BRANDING /// INDUSTRIAL /// PRODUCT /// INTERIOR /// GRAPHIC /// ART ///   /////////////////  //

///////// BRANDING /// INDUSTRIAL /// PRODUCT /// INTERIOR /// GRAPHIC /// A

/////  TAL I. LEVY MULTIDISCIPLINARY DESIGNER   ///   +380 7723321   ///   TILEVY@GMAIL.COM                                       //////////////////

///////// BRANDING /// INDUSTRIAL /// PRODUCT /// INTERIOR /// GRAPHIC /// ART ///   ////////                                       /////////////////////

/////  TAL I. LEVY MULTIDISCIPLINARY DESIGNER   ///   +380 7723321   ///   TILEVY

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